Bone Index Will Launch World’s First Science-based Fracture Prevention Program in U.S.

Bone Index Ltd., a healthcare diagnostics company with the game-changing hand-held osteoporosis diagnostics technology (Bindex®), today announced that they will launch the world’s first science-based, personalized fracture prevention program, Bindex Total Bone Health™ in the U.S. The key objective of the program is to prevent the most significant risk factor of osteoporotic bone fracture – the first fracture. A prior fracture is associated with an 86% increased risk of any fracture (1).

Bone mineral density will naturally decrease with age. The entire Medicare population is a high-risk group for osteoporosis and falls. Unfortunately, osteoporosis is rarely diagnosed and there are no systematic fracture prevention actions used. Therefore, the annual cost of fractures is over $20 billion in the U.S. (2). Shockingly, osteoporosis-related bone fractures are responsible for more hospitalizations than heart attacks, strokes and breast cancer combined (2).

“Bindex Total Bone Health™ is based on reliable and accurate Bindex® osteoporosis screening (3) which provides a personalized, science-based program to build strong bones and improve stability through integrated strength and balance training, along with tailored nutritional improvements, helping to reduce falls and fractures.” says Bone Index's CEO, Dr. Ossi Riekkinen.

“This program is essential for all gyms and fitness programs which provide services for the 50+ population, specifically those on Medicare. In addition, all Medicare Advantage plans should provide this prevention program to help their members reduce fractures and maintain independence and quality of life.” says Bone Index's Business Development Consultant, Dr. Kerri O’Brien.

There are several pharmaceutical treatment options available for osteoporosis to help prevent fractures, but these options are only available after osteoporosis diagnosis and/or fracture. Naturally, bone mineral density will decrease significantly with age, but with the correct active lifestyle the patient may achieve even twenty more fracture-free years compared to a sedentary lifestyle (4). However, to prevent fractures and injuries at the needed level, a personalized, science-based program to build strong bones and great balance as a combination is the most effective.

“At the moment, unique Bindex bone scan technology is widely used in the U.S. and over 1.6 million patients have been measured. We are currently selecting the best co-operation partners to provide and adjust Bindex Total Bone Health™ to best meet the needs of their members and patients. The partners should have an interest in improving the health and well-being of their members and lowering overall healthcare costs.” says Dr. Riekkinen.

For more information: 

www.totalbonehealth.com


Dr. Kerri O’Brien, Business Development Consultant, Tampa, Florida
kobrien@bottomlineweightloss.com , Tel: 602.316.3267

Ms. Robin Raff, Board member, Bone Index Ltd., Walnut Creek, California
robin@pulsehealthcaremarketing.com , Tel: 925.788.3173

Dr. Ossi Riekkinen, CEO, Bone Index Ltd., Dallas, TX
ossi.riekkinen@boneindex.fi , Tel: 469.805.5419, www.bindex.us

References

1) Kanis JA et al. (2004) A meta-analysis of previous fracture and subsequent fracture risk. Bone 35:375.
2) National Osteoporosis Foundation
3) The Bindex® point-of-care device measures the cortical bone thickness of the tibia and the algorithm calculates the Density Index, a parameter that estimates bone mineral density at the hip as measured with DXA. Bindex® detects osteoporosis with 90% sensitivity and specificity.

American Medical Association has issued a new reimbursement code for Bindex® and the Centers for Medicare & Medicaid Services (CMS) has approved coverage for the code in several settings.

CPT Code, 0508T: Pulse-echo ultrasound bone density measurement resulting in indicator of axial bone mineral density, tibia.

4) International Osteoporosis Foundation

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Bone Index Finland Ltd. Savilahdentie 14, 70700 Kuopio, FINLAND • tel. +358 50 448 1696 • info(at)boneindex.fi